Gaw | Poe LLP Obtains Class Certification for Adwords Advertisers

SAN FRANCISCO – March 24, 2020 – Gaw | Poe LLP is pleased to announce that on behalf of a plaintiff class of Google AdWords advertisers, it obtained class certification of their claims alleging that Google breached its advertising contract, and engaged in violations of California’s unfair competition law and false advertising law, when Google failed to give refunds to those advertisers for ad traffic Google had determined to be invalid.  The firm was appointed as class counsel, and the appointed class representative is plaintiff Specialized Collections Bureau.

The certified class consists of:

All persons and entities: (1) whose Google AdWords advertiser accounts were subject to the Google Inc. Advertising Program Terms for the United States; (2) who were charged by Google through their AdWords accounts for clicks or impressions on advertisements appearing on any DoubleClick Ad Exchange publisher website at any time during the applicable limitations period; (3) who did not receive refunds or credits from Google even though it withheld payment to that publisher for those clicks or impressions in connection with any invalid activity or any breach of contract, including any policy violation; and (4) who opted out of the arbitration clause of the Terms.

The case is AdTrader, Inc. et. al. v. Google, No. 5:17-CV-07082-BLF, and is pending in the United States District Court for the Northern District of California.  The plaintiffs in that case are represented by Gaw | Poe LLP attorneys Randolph Gaw, Mark Poe, Samuel Song, Victor Meng, and Flora Vigo.

About Gaw | Poe LLP

Gaw | Poe LLP is a San Francisco Bay Area boutique law firm focusing on business litigation, antitrust litigation, and catastrophic injuries. Founders Randolph Gaw and Mark Poe are graduates of Stanford Law School and have practiced extensively with some of the largest and most prestigious law firms in the world. The firm is experienced at handling disputes on behalf of a wide range of clients from small businesses to Fortune 500 companies to high net worth individuals. For more information, please visit